The Mighty HERO

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An approach rooted in creative brand theory

Brands are stories and you are the storyteller. We believe that brand’s live to serve a purpose, held up by key pillars, and composed of crucial attributes. By quantifying this underlying theory and bolsteringit with data, we are able to help you tell your story.

No data? No problem

We make use of unsampled public social media data to get you information about your brand, your competition and other companies you admire. Don’t worry about
connecting any accounts or giving us any passwords. Tell us who you’re interested in learning about and we’ll do the rest.

Understand your brand

Make use of a wide range of custom built metrics that provide a direct understanding of where you stand as a brand vs your competitors. By quantifying key indicators like Brand Love and Keyword Relevance you will have a clear way of tracking the impact of the decisions you make.

Learn things others can’t

Discover unique insights thanks to an intuitive interface backed by powerful and purposeful machine learning models. Go beyond basic sentiment (though we have
that too) and learn what brand pillars are working for you based on our Pillar Detection Algorithm built on GPT-3. Dive deeper into visual features that drive more engagement for you, competitors or benchmarks by virtue of our Computer Vision Model.

Navigate your story, not a dashboard

Don’t spend hours reading boring graphs with limited impact and no clear intention. Familiarize yourself with and dive into the intricacies of your brand through an interactive platform built to present you with actionable insights every step of the way.

Take the guesswork out of your analysis

Don’t have the time to read through the whole landscape? You can have programmatically generated post recommendations at your fingertips. Our proprietary method for detecting the important findings from the underlying dataset makes it easy to skip to the end and get the next step recommendations that you need in seconds.

Click here to view specific product features and pricing options!

Try Ink Lantern

So let's say you work in the      industry at      and you would like to ramp up your brand storytelling to drive      then you should focus on the Diversity, Equity and Inclusion pillar using Investigational as a keyword and Swimming pool as the visual attribute in your images.

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Empowering brands to shape a better world

Crant is a creative machine learning company that has quickly become one of the most innovative companies in the field of data-driven Brand Intelligence. The company is based in Miami, Florida, and is focused on helping Brands have a more positive impact on the world with their marketing efforts.

Our Awards

Our work has been recognized by the best in the industry

2022

Webby nominee

2022

Anthem Award Silver winner

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