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implementing AI?
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An approach rooted in creative brand theory
Brands are stories and you are the storyteller. We believe that brand’s live to serve a purpose, held up by key pillars, and composed of crucial attributes. By quantifying this underlying theory and bolsteringit with data, we are able to help you tell your story.
No data? No problem
We make use of unsampled public social media data to get you information about your brand, your competition and other companies you admire. Don’t worry about
connecting any accounts or giving us any passwords. Tell us who you’re interested in learning about and we’ll do the rest.
Understand your brand
Make use of a wide range of custom built metrics that provide a direct understanding of where you stand as a brand vs your competitors. By quantifying key indicators like Brand Love and Keyword Relevance you will have a clear way of tracking the impact of the decisions you make.
Learn things others can’t
Discover unique insights thanks to an intuitive interface backed by powerful and purposeful machine learning models. Go beyond basic sentiment (though we have
that too) and learn what brand pillars are working for you based on our Pillar Detection Algorithm built on GPT-3. Dive deeper into visual features that drive more engagement for you, competitors or benchmarks by virtue of our Computer Vision Model.
Navigate your story, not a dashboard
Don’t spend hours reading boring graphs with limited impact and no clear intention. Familiarize yourself with and dive into the intricacies of your brand through an interactive platform built to present you with actionable insights every step of the way.
Take the guesswork out of your analysis
Don’t have the time to read through the whole landscape? You can have programmatically generated post recommendations at your fingertips. Our proprietary method for detecting the important findings from the underlying dataset makes it easy to skip to the end and get the next step recommendations that you need in seconds.
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Empowering brands to shape a better world
Crant is a creative machine learning company that has quickly become one of the most innovative companies in the field of data-driven Brand Intelligence. The company is based in Miami, Florida, and is focused on helping Brands have a more positive impact on the world with their marketing efforts.
Our Awards
Our work has been recognized by the best in the industry
2022
Webby nominee
2022
Anthem Award Silver winner
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